Fracxio

Fracxio Fractional Network

Rhys Moult

Commercialisation, R&D program and market development support for technology-led businesses

Adelaide

Tech ExportCSOGTMR&DInnovation
Rhys Moult

Useful when a technically strong startup, scaleup or SME needs more structure around commercialisation, R&D, market entry or stakeholder engagement. Rhys works alongside founders and internal teams to connect technical activity with commercial priorities, strengthen go-to-market and sales processes, coordinate R&D programs, and support engagement with government, enterprise, partners and new markets.

If Rhys's experience looks relevant, start with the business situation. Fracxio can use that context while working out the capability and most useful next step.

Business situations

When Rhys may be useful

A strong technical product or innovation needs a clearer path to commercialisation.
Sales activity is inconsistent and the business needs more structure around positioning, pricing or pipeline development.
R&D is happening within normal operations but trials, evidence, documentation and responsibilities are not well structured.
The business needs to engage government, enterprise or other complex stakeholders more effectively.
Founders need senior commercial or R&D coordination support without committing to a full-time executive role.
The business is preparing to enter a new market, pursue export opportunities or coordinate multiple partners and stakeholders.

Business fit

Where Rhys's experience may fit

Business types

StartupScale-upSME

Engagement models

RetainerAdvisoryOngoing fractional role

Example engagement

An example of the work

In a recent horticultural engagement, Rhys initially helped secure funding and project-managed an agritech initiative involving the business, technical providers, government stakeholders and reporting requirements. The work then expanded into broader support for the company’s R&D program. He helped structure experimental activities, plan trials, coordinate advisers and operational staff, improve evidence collection and connect technical work with practical commercial outcomes. He worked as an embedded member of the business, spending time with the people delivering the work and helping management coordinate technical, operational and stakeholder requirements. The relationship continued beyond the original funded project.

Start with the business need

Start a Problem Check with Rhys in mind.

Tell Fracxio what your business is trying to fix, grow or change. We can use your interest in Rhys as context while working through the capability and next step.

Start a Problem Check